Nork
Nork is a premium winter jacket brand made for life in the cold.
From a personal passion for well-crafted outerwear, Nork was built for those who move through harsh northern climates.
The concept behind Nork is rooted in memorability, trust, and dependability. Every design choice, was created to feel familiar and reliable something you’d expect to see worn by people in the north
Project Type
Branding | 2025
Tools
Illustrator, Photoshop, After Effects, Adobe Firefly, Kling AI
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Challenge
The challenge was to create a logo that felt both distinctively northern and visually memorable, while appealing to a modern audience looking for premium winter wear.
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Solution
The final mark uses a abstract form that hints at a rugged mountain silhouette. The cool turquoise colors, represent icy climates and the rounded organic shapes offer approachability, while the dynamic angles suggest forward motion and progress.
